Coaching as style of consulting, is first and foremost, learning tool.

Coach comes through asking questions and uses special technologies, which are one of the possible learning approaches by action. A coach does not solve the problem, instead of a man, but helps him find his own solution. The coach helps the client to use all possible internal resources and to start believing in himself, to reach new heights, to acquire the desired results in his life.

Coaching helps people to find their own answers, rather than look for solutions outside themselves. This process gives people strength to invent something new, think as they never thought before, and say what they haven't told. Coaching is unlocking a person's potential to maximize their own performance. It is helping them to learn rather than teaching them.